The band Ubiquitous Synergy Seeker (USS) describes themselves as a “science experiment set to music” and according to Canadian fans, these guys are top of their class. Ashley Buchholz (aka Ash Boo-Schultz) and Jason “Human Kebab” Parsons met in 2004 while working at a golf course together and formed the band in 2007.
Since then, the duo has toured with Canadian acts Hedley and Classified. They had two songs on Toronto radio station 102.1 The Edge’s top songs of 2010, “Anti-Venom” and “3 Purple Butterflies.” Their second single, “Yo Hello Horray (Everyday)” appeared on the Canadian drama series, Degrassi: The Next Generation.
When USS released its EP, “Advanced Basics” in 2014, they decided to play “pop-up” shows around Toronto and filmed the entire day. They released the video on YouTube, to the delight of their fans.
USS performed for the Durham College and UOIT CampusFest concert on September 18 at Polonsky Commons and drew a packed crowd. Concert-goers were dancing, singing and jumping to the up-beat songs being played, with security having to calm the fun down at points.
“Definitely when the crowd starts jumping. Our fans always bring this great energy … we love when people feel the music,” said Parsons about their love of performing. The love is mutual, as the band has won two “as voted by fans” CASBY (Canadian Artists Selected By You) awards. The band bested musical artists like Bedouin Soundclash, Sam Roberts and Tokyo Police Club to win the category.
This year, the band was nominated for the Juno “Breakthrough Group of the Year” award and is nominated for a third CASBY award by their Canadian fans. Additionally, they signed an American recording contract with Bad Mascot Records via Universal Music Group.
“We’ve been doing campus tours for seven years now and gained a strong radio presence when our single, ‘Yin Yang’ became the biggest in the country. With the industry being so competitive, it’s been such a humbling experience,” said Parsons. While there have been struggles trying to make it as a Canadian band, Parsons said their Toronto record label, Coalition Music, has been nothing but supportive.
While the band is enjoying its success, they make sure to stay grounded and look at things from multiple angles. Parsons said that for anyone trying to make it in the music industry, you should not forget about what’s best for the people at the bottom.
USS’ album will be released in the United States on October 30 and with another album in the works right now, fans won’t have to wait long for another dose of energy.